Joost van der Vleuten for Move Over I’m Next: For this project, I used the New Meuse as a leitmotiv, searching for areas in the vicinity of the river that were countrified yet encapsulated by the city. In the streets I built an eye-catching set with mobile studio lights and an average-sized camera on a tripod. I photographed people that happened to pass by in my pre-arranged decor. Through this project I want to show an aspect of Rotterdam that I consider to be wonderful and thrilling; one that normally receives little attention.
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Joost van der Vleuten biography: I became a resident of Rotterdam in 2010. Before that, I had lived in Nijmegen for 18 years until relationships and work kept me in the town where my first study had been Communication Science. The dynamics of a big city had already attracted me for a long time, so when the opportunity arose, my decision to relocate was quickly made. In 2010, thanks to my country-wide work as a freelance journalist and photographer and the completion of my part-time study in Photography at the St. Joost Art Academy in Breda, the world lay at my feet. I opted for Rotterdam because I was (and still am) fascinated by the unfinished city. The dynamic of a growing city searching for an identity goes hand in hand with imperfection, in which I also detect a certain beauty. Quite soon I felt proud of my new city; the kind of pride I had never felt for my former home. In a city where all kinds of people from diverse social classes and cultures live together it is crucial that everybody feels committed to the city. Pride in the city helps, and may be a binding factor. And in Rotterdam, with its far above average diversity, this is especially important.Email this contributor