BlueCity is a model city for the circular and blue economy and home to 55 entrepreneurs and a meeting place for pioneers and enterprising minds, where they develop a framework for action, whether to grow their impact, live a zero waste life, or develop a future-proof material. It is located in a former tropical swimming paradise on the river Maas in Rotterdam.

One of the innovative start-up entrepreneurs at BlueCity is Better Future Factory. Bart Bleijerveld (photo) is an industrial design engineer and co-founder. Better Future Factory is a product design & engineering studio helping ambitious companies around the world to create sustainable plastic products by transforming plastic waste streams into new products. They aim to eliminate the concept of waste and to create innovative solutions for a Cradle to Cradle economy.

Better Future Factory (BlueCity)

By Guido Pijper

BlueCity is a model city for the circular and blue economy and home to 55 entrepreneurs and a meeting place for pioneers and enterprising minds, where they develop a framework for action, whether to grow their impact, live a zero waste life, or develop a future-proof material. It is located in a former tropical swimming paradise on the river Maas in Rotterdam. One of the innovative start-up entrepreneurs at BlueCity is Better Future Factory. Bart Bleijerveld (photo) is an industrial design engineer and co-founder. Better Future Factory is a product design & engineering studio helping ambitious companies around the world to create sustainable plastic products by transforming plastic waste streams into new products. They aim to eliminate the concept of waste and to create innovative solutions for a Cradle to Cradle economy.

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Guido Pijper

If you have questions specific to this image, or questions about specific usage that are not answered in the Terms and Conditions, please contact the photographer directly.

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