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Vibrant city

Vibrant city is one of the profiling themes we use to position Rotterdam as a dynamic and lively city. Think of a place with a dynamic and lively environment where cultural diversity, social interaction, and economic activity flourish.

Where cultural diversity comes to life, where people meet, and where the city buzzes with economic activity, creativity, events, and energy.

At this moment, we are working together with all partners on the creation of the brand story and message house, which will be published on this page as soon as possible.

Link to stories.

Link to media library.

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Street art in Rotterdam op een poot van de Rijnhaven metrolijn.
This abstract mural by Tom Kraanen can be found in Crooswijk (corner Goudse Rijweg/Crooswijkseweg) and includes a text by Derek Otte.
Mural 'Roodborststraat' (Red robin street) by Rotterdam based artist Marloes de Kiewit. This piece was made in collaboration with Rewriters010.
A mural (street art piece), made by artist Judith de Leeuw for KWF and supported by the Rotterdam Make It Happen brand alliance, as a statement for life. This enormous work (15x26 meters) can be found on the facade of the building 't Leidsche Veem, on the Wilhelminaplein. The revelation was broadcast on national TV during an action for the KWF.
Modern street art mural by Eelco van den Berg, called 'Concrete Jungle'. It is located at Schans 49, Rotterdam.
Street art in Rotterdam op een gevel in het centrum.
Festival in Rotterdam waar jongeren op zitzakken, klapstoeltjes en in het gras zitten met graffiti op de muren.
A picture of the iconic Erasmus bridge and a Spido boat crusing along the river Maas. In the picture you also see the South side of the city including Luxor theater, KPN office building and the Deloitte office.
People enjoying the view over the Maas and the Rotterdam skyline from the Euromast.
A watertaxi sails on the river Meuse. The Erasmus bridge and the De Rotterdam building are visible.
Charlois: The SKVR Brassbandschool NN North Sea Jazz Festival.
Santa Claus is a 2001 statue by Paul McCarthy in the Eendrachtsplein square of Rotterdam. Artist Paul McCarthy knows better than anyone how to depict the hypocrisy of modern society. Santa Claus is therefore an ironic critique of consumer society. It is a critical note that fits into McCarthy's oeuvre. Due to his design he combines 'high' with 'low' culture. The sculpture would be placed on the corner of the Kruiskade and the Karel Doormanstraat near concert hall De Doelen. In November 2008, Santa Claus finally got its permanent place on the Eendrachtsplein. The statue has become a well-known Rotterdam symbol.
Rotterdam Street Culture Weekend.
Skyline Rotterdam with Rotterdam's 215-meter high Zalmhaven tower.
The views of Rotterdam from the rooftop garden of Depot Boijmans Van Beuningen.